If the news about
Nollywood & African Film Critics’ Awards (NAFCA) otherwise known as the
African Oscars engaging a Hollywood-based consultant is a reality, some
improvement may be on the way.
But engaging a foreign
service for a sector that emerged basically on home efforts confirm that
Africans have not learnt to seek local contents in empowering the continent and shun new colonialism.
After four years,
NAFCA, according to the organisers, are engaging over 20 years expertise to
serve as Head of African Oscars Business Development & Strategic
Initiatives.
The reports adds
that the consulting firm will be responsible for contracting several key
sponsorships for the African Oscars-NAFCA, which will allow the awards to
develop new revenue streams via sponsorship sales and marketing programs.
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